facebook twitter November 22nd 2012 VirtualMeter: Kantar Media’s Online Video Measurement Technology Wins Best Research Innovation at MRG Awards VirtualMeter™: Kantar Media’s Online Video Measurement Technology Wins Best Research Innovation at MRG Awards VirtualMeter measures viewing of online video content in TV meter panel homes and ties it back to the original TV set viewing to provide cross-platform reach. See the press release See VirtualMeterTM specifications
facebook twitter June 21st 2012 Kantar Media launches groundbreaking new study giving marketers, agencies and media owners far greater insight into online consumer audiences: TGI Clickstream Kantar Media TGI today launches TGI Clickstream, a major new study enabling brands and complex consumer targets to be analysed for the first time against actual online consumer behaviour. Similarly, with TGI Clickstream, online audiences can now be understood in context well beyond their online behaviour. Download file
facebook twitter February 22nd 2013 Last Kantar Media TGI UK study ‘Shopper Archetypes’ Download file