Creating Momentum

Creating Momentum

Over 3 million
brands monitored for
over 22,000 clients worldwide.
  • Kantar Media media analysts and experts help the world’s advertisers, media owners, advertising/media/PR agencies, and publishers together with government, NGO, and trade organisations to measure their media image and impact.
  • As a house of media expertise from traditional via digital to mobile and social, we have developed the tools, passion and understanding to deliver bespoke responses to our clients’ critical challenges.

Areas of Expertise

Among our many services, we provide clients with a richer understanding of consumer behaviour offline and online and a deeper understanding of how to target them more effectively. We help organisations manage crises as well as boost their share of voice or monitor their competitors’ media presence. Advice on improving brand messaging in advertising is yet another string to our bow.

Products

We are present in over fifty countries, delivering continuous insight into the media performance of over three million brands. Our 22,000 clients measure their success on the basis of sound data and user-friendly products. And we help them make effective decisions in a highly competitive marketplace.