If you are an advertiser:

• You can view your competitors’ media strategy in each of your markets on the AdExpress portal.
• You can analyse your competitors’ advertising pressure, insert by insert.

If you are a media owner:

• You can examine the entire advertising portfolio for a given medium. You benefit from an overview of the medium’s advertising activity, by sector and by active advertisers, insert by insert.
• You can compare your medium to this competitive universe.
• And you can consult a weekly report of major television, radio and press trends.

Bonus:

Weekly input on major television, radio and press trends.