AdScope provides deep, fast multimedia advertising intelligence that enables you to scope out emerging competitive threats — from creative detail to strategic insights. As a single source for highly detailed ad creative, occurrence and spending data, AdScope shows you what, where and how much your competition is advertising at the creative and campaign level.

Benefits:
-  Get instant e-mail alerts of breaking competitive ads
-  Analyze the ad spend behind each creative execution in the top 210 markets within 48 hours
-  Understand how your marketing campaign stacks up against the competition in order to fight back quickly and effectively
-  Get Flash Facts: weekly category-based trend reports

Media coverage:
- Television (network, cable, local cable, spot, Spanish-language network, syndicated)
-  Radio (local)
-  Magazines (consumer, Sunday, Spanish-language, custom)
-  Newspapers (consumer, national)
-  Internet

Deliverables:
-  Web-based tool for 24/7 access
-  Full motion video creative and highest quality ad images integrated into single source
-  Immediate file purchase and delivery available within hours of initial airing
-  Detailed written ad descriptions make ad search easy

For more information please contact Gil Bassetti at + (1) 212-991-6139 or Gil.Bassetti@kantarmedia.com