DIMENSION Webinar: Explore Kantar Media's Landmark New Study

Date:22 May 2017 - 22 May 2017
Time:14:00
Solution: Advertising Monitoring and Evaluation, Audience Measurement, Consumer and Audience Targeting
Type: Webinar


DIMENSION is a landmark new study from Kantar Media that explores the attitudes and behaviors of both connected adults and leading advertisers who are trying to reach and influence them across a multiplicity of communication channels and advertising platforms.

Join our webinar on Tuesday, May 23rd at 2:00pm EST featuring Manish Bhatia, Chief Executive Officer for Kantar Media North America, George Carens, Chief Revenue Officer for Kantar Media North America, and Alice Sylvester, Partner at Sequent Partners. Our engaging roundtable will cover the findings and what they mean for communications planning in a disrupted world, including:

  • How do consumers feel about the increasingly sophisticated methods brands use to reach and influence them?
  • Are consumers abandoning more established media for newer technologies?
  • What do media industry leaders see as the main drivers of change?
  • What are the major challenges and opportunities they face?
  • And much more

Reserve your spot today!