Facebook & Twitter : the future through acquisitions | Kantar Media

Facebook & Twitter : the future through acquisitions

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An acquisition, can speak volumes about the direction a company will take. In an industry that is developing as rapidly as social media, it comes as no surprise that there are plenty of acquisitions occurring and the two industry giants, Facebook and Twitter, appear to be leading the pack. With each acquisition comes new skills and opportunities for the company to evolve. Our history teachers will tell us, the best way to predict the future is to examine the past, so what can the past acquisitions of Facebook and Twitter tell us about what’s in store for the future of the companies?



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