30-Second Superbowl Ads Averaged $5 Million

Jon Swallen, CRO of Kantar Media, speaks to Bloomberg Markets AM about Kantar Media's 10-year analysis of Super Bowl advertising and ad highlights of this weekend’s game.

Listen to the recording here

You might also be interested in...


Super Bowl 2015
Super Bowl In-Game Advertising Generated $2.59 Billion in Network Ad Sales Over Past 10 Years
Read more
Touchdown
The shelf life of Super Bowl advertising
Read more