Kantar Media, the global leader in media intelligence, today announced the expansion of its cross-platform ad intelligence capabilities with the availability of programmatic advertising data. This initiative is part of Kantar Media’s continued innovations in digital ad monitoring and will be offered firstly in the US with a move to roll out to additional key markets.
Unique offering is the only source for complete mobile and desktop search trending data, including ad spend, performance metrics and ad creative for virtually any advertiser or industry
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