Print and digital reach in the 2015 MARS consumer health study

The  2015 MARS Consumer Health Study  brings you specific and valuable insights from 95 different magazine titles. In addition to measuring printed paper and digital issues, we also measured magazine websites. In order to provide a measurement with all platforms on an equal base, we calculated a monthly number for all three platforms. We've tallied up all of our data and discovered that  the average monthly reach for print issues is 170 million  and  79 million for digital issues .

Average Monthly Reach

Any Print Issue: 170 Million

Any Digital Issue: 79 Million 

This data only scratches the surface of the detailed info we can bring to you. To explore all of the study content and download study materials go to kantarmediahealthsurvey.com/MARS.html

The 2015 MARS Consumer Health Study is the only dedicated, syndicated research in the healthcare industry that ties ailments, pharma brands, attitudes about healthcare and many other data points to consumers’ media consumption habits.



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