Type 2 Diabetes and the Battle with Obesity

Diabetes and obesity

According to the 2015 MARS Consumer Health Study, 84% of the 31.4 million U.S. adults with diabetes suffer from type 2 diabetes.

The MARS Study reveals that:

  • Adults with type 2 diabetes are 108% more likely to be classified as obese (BMI of 30 or greater) than those who do not have this condition
  • Adults with type 2 diabetes are125% more likely to say that they have a medical condition which poses a very significant barrier to pursuing a regular exercise program
  • Less than 1 in 4 said they exercised more than 3 times in the last week
  • More often evaluate their diet as unhealthy, although 87% say they are currently managing their diet or nutrition in order to lower/maintain blood glucose levels (73%), to lose weight (63%), or for other reasons

Results also indicate that adults with type 2 diabetes may struggle with dieting: only 13% agree with the statement that “diet plans usually work for me” while this group is 57% more likely to agree with “I can’t seem to adhere to a diet plan and often “cheat” when I am on one.”

For more information about accessing full study results, contact us here.

The 2015 MARS Consumer Health Study is the only dedicated, syndicated research in the healthcare industry that ties ailments, pharma brands, attitudes about healthcare and many other data points to consumers’ media consumption habits.




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