Global Advertising Expenditure Q1 2015 vs. Q1 2016

See how the media landscape has shifted across the globe during Q1 2015 vs. Q1 2016 in our Global Advertising Expenditure Trends report. We looked at what types of media have been growing on a country by country basis and who has been spending the most in different regions.

This report examines:

  • Change of overall advertising expenditure by country
  • Change of advertising expenditure by media type for each country
  • Q1 2016 advertising expenditure by category for each country
  • Q1 2016 top 10 advertisers/brands by country
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