Synchronised Content Technology
Our technology connects mobile apps with TV broadcasts to increase viewer engagement. It enables broadcasters, content owners and advertisers to deliver immersive complementary content to companion screens.
|
|
|
DETECT
|
DELIVER
|
ANALYSE
|
SyncNow detects audio watermarks embedded in broadcast content. The watermark is then decoded by a mobile app.
|
Deliver complementary content to the companion screen in perfect sync, regardless of time-shift.
|
SyncNow provides powerful user metrics to measure TV exposure and campaign effectiveness. |
Broadcasters and media owners can:
- Engage audiences by offering accurate companion screen interaction.
- Reinforce the power of TV advertising by engaging users and segmented groups based on their viewing and consumption habits
- Measure TV exposure and programme loyalty among companion screen users
Media agencies and brand owners can:
- Increase brand recall, awareness and ad effectiveness with high-impact dual-screen campaigns.
- Deliver mobile inventory or synchronised ads in real time when a programme or ad is on air
- Tailor campaign messages to the audience
- Retarget viewers exposed to TV ads
- Measure campaign effectiveness and improve the path to purchase
VimeoId-138966885
Industry leading audio watermarking
|
|
|
|
SCALABLE
|
IMPERCEPTIBLE
|
ROBUST
|
|
SyncNow’s automatic content recognition is easily scalable no matter the number of viewers or amount of content to be identified. That means lower – and more predictable – cost.
|
We watermark both live and pre-recorded content for over 1000 TV channels daily without any perceptible effect on the content itself.
|
SyncNow identifies content even in noisy or outdoor environments and is compatible with all industry standard compression and content delivery methods.
|
Award-winning technology
SyncNow is consistently ranked best in customer testing. But don’t take our word for it, see the awards we have won below – or contact us to test and compare it yourself.
Contact us to find out more