25 Days of Data - Day 23

In 2017, over 130 million TV-related tweets were sent from 4.2 million unique authors, accounting for just over 7% of UK TV viewers.

With so much social activity, it’s never been more critical for brands and broadcasters to understand the relationship between television programmes and social media. So what really got UK audiences buzzing on Twitter this year? 

With so much social activity, it’s never been more critical for brands and broadcasters to understand the relationship between television programmes and social media.

This article first appeared on our UK website: What TV shows got the UK buzzing in 2017?




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