«Game of Thrones»: excitement around season 7

It was a highly anticipated event all over the world. After a long-awaited period for fans of the series, Game of Thrones Season 7 was finally broadcast on Sunday night. The Official return of Jon Snow and the others, a reference to Harry Potter, the digital lynching of the singer Ed Sheeran ... the first episode of the season did not fail to have its effect. Despite technical problems that could have tarnished its success, the launching certainly had a tremendous impact on the web. Kantar Media takes stock of the first 3 days.