Kantar Media today announced the launch of Yellow News, a media monitoring service for clients in Ireland. The media monitoring service allows clients to identify what journalists, influencers and consumers are saying about their brand in real time across all media channels, all within a fixed budget. The service provides clients with a 12-month fixed fee service that includes unlimited keyword searches and an unlimited volume of coverage.
The review has concluded and we can confirm the acquisition of Newsaccess has been approved by the CCPC, subject to Kantar Media complying with certain commitments that have been agreed with the CCPC.
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