Kantar Media announces changes and new appointment to enlarged APAC leadership team

In a commitment to further growth and development in the APAC region Kantar Media, a global leader in media intelligence, today announced that Coolio Yang has been appointed as CEO of Kantar Media CIC, the specialist social listening and insights business.  Yang joins directly from Ogilvy & Mather and brings more than 13 years of experience and expertise in marketing and advertising. 

Yang will form part of an enlarged regional leadership team which also includes Nick Burfitt, who continues in his role of Managing Director, Asia Pacific, also reporting into Michael Toedman, who was promoted from CEO of Kantar Media China to the regional role of CEO, Asia Pacific on June 1st, and reports into Andy Brown, CEO & Chairman, Kantar Media.  

Commenting on the appointment Andy Brown, Global CEO and Chairman of Kantar Media said, "Coolio’s deep experience in social media, digital marketing and advertising along with his experience and insights into China’s unique social media landscape make him ideally suited to this role. Under Coolio’s guidance, Kantar Media CIC will continue to be the authority in social media intelligence to our clients.” 

Michael Toedman, CEO, APAC of Kantar Media said “We are delighted to have Coolio joining the China team, as he brings an excellent understanding of the evolving needs of our clients and a clear vision for our business in the China”.  

Yang said, "I am delighted to be joining Kantar Media. With social media and internet word of mouth (IWOM) continuing to transform the relationships between our clients and their consumers, Kantar Media CIC’s capabilities are central to the ongoing and future needs of our clients”.