Consumer and Audience Targeting
Consumer & audience targeting
We offer insight into what makes consumers tick, and a deep strategic understanding of the buzz around brands, programmes, products and people. This enables advertisers, agencies and media owners to decide how to identify, target and reach key consumer audiences. We do this with the most comprehensive insights into online and offline behaviour and attitudes, media consumption, product and brand use - with solutions available in almost 70 countries worldwide. We also have highly specialist expertise in understanding both sport and healthcare markets and next generation technology to enable audience engagement through their companion screen.