DIMENSION 2019: Join the Webinar
DIMENSION is Kantar’s latest thinking on some of the biggest communication planning, buying and measurement issues faced by the industry. Join us as we discuss key findings from the 2019 DIMENSION report in combination with advertising intelligence data that you can only get from Kantar.
Date: June 5, 2019
Time: 2:00pm EST
Click here to register
Only DIMENSION reflects the response and attitudes from twin perspectives: those of the industry’s practitioners and those of the consumers they are trying to reach.
Now in its third year, the findings send a strong message that the recurring issues haven’t gone away, and the imperfect balance our industry finds itself in remains.
The webinar will cover the following tops:
- Where do consumers learn about brands?
- What sources for information about brands do consumers trust the most?
- Are consumers willing to pay to avoid advertising, and how is the industry responding?