Infographic: What sources do surgeons rely on to stay up-to-date?


According to Kantar Media’s 2017 Medical/Surgical Sources & Interactions study, busy surgeons (Orthopedic Surgeons, Plastic Surgeons and General Surgeons) are more likely to value device sales representatives and video sources of information to help them keep up-to-date on new medical and industry developments compared to total doctors studied.

Download this infographic to find out:

  • Where surgeons are more inclined to learn
  • Types of surgeons who listen to medical podcasts
  • Media sources valued by surgeons
  • Surgeon-sales representative relationships
  • More!

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