Online advertising revenues continue to surge; reach almost $10.7 billion in q3 2013
Internet advertising has been breaking records since its inception and last year was no different. According to a new report from the IAB and PwC US, digital ad revenues hit $10.69 billion for Q3 2013, 15% rise in year-over-year growth. Further, that's about a 4% increase from Q2, a sign that it's keeping its momentum.
“Continuous growth has been a hallmark of the digital advertising space for several years now, and these numbers support the fact that interactive has become crucial to the marketing mix,” said Sherrill Mane, Senior Vice President, Research, Analytics & Measurement, IAB.
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