We don’t know about you, but 2015 went by very quickly here at the SRDS offices. We’ve added exciting new functionality to SRDS.com, including the new online Hispanic Media and Market Source™ and digital edition of Print Media Circulation, but that doesn’t mean we haven’t been busy updating our other media databases. Direct marketing always keep us on our toes.
In Q4 2015, our data team made 44,145 updates to the SRDS Direct Marketing List Source and added hundreds of new DM lists.
That brings the final total of 2015 direct marketing updates to 154,356!
If you’re interested in receiving “Today’s New Lists,” a daily email newsletter for SRDS.com subscribers detailing what’s changed in our DM database the previous day, send us a note.
Click here for details on updates to the other SRDS.com databases. If you ever have any questions about the data in our listings, contact us here.