Health & Wellness: Reaching Your Consumers
With an aging U.S. population and skyrocketing healthcare costs, health and wellness are important priorities for many consumers. This creates strong opportunities for health and wellness companies — as well as an increasing need to effectively market their offerings in a crowded marketplace.
This report examines:
- Profiles of Various Healthcare Consumers
- Key Advertising and Marketing Trends
- Vitamin Advertising: Key Players and Media Mix
- Wearable Fitness Devices: Ad Trends, Paid Search and Social Listening
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