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Ad Spend

U.S. Ad Spending Climbs 4.1% in 2018

U.S. ad spending expanded 4.1% in 2018, only slightly off the 4.2% expansion in the U.S. Gross Domestic Product (GDP). Measured media expenditures for the year reached $151.7 billion—the highest total ever.

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Kantar Media Ad Time Tracker

See how much time broadcast and cable networks are devoting to advertising on both a paid and promotional basis with the Kantar Media Ad Time Tracker!

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Watching TV