Dental hygiene readership study


Kantar Media’s 2013 Dental Hygiene Readership study is designed to provide an unbiased evaluation of publication readership and to furnish data that will assist marketing personnel with the task of evaluating dental hygienist publications.

What insights are available?

Professional publication readership data.

  • See how frequently and thoroughly dental hygiene professionals read professional publications
  • Find out the probability of ad page exposure in a particular publication
  • Evaluate publication performance using the most trusted, stable, projectable data available in the healthcare market

How is data collected?

The Dental Hygiene Readership data in this report is comprised of two collection periods. The most recent cycle of Dental Hygienist Readership data were gathered via mail questionnaires between March 2013 and May 2013.

For more information on how to get full access to the study, contact us.



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