Kantar Media appoints Manish Bhatia as CEO, North America
Kantar Media, a global leader in media intelligence, is delighted to announce the appointment of Manish Bhatia as CEO of its North American business.
Bhatia, who joins from comScore, brings a wealth of media research experience. He will take on responsibility for the management of all of Kantar Media's US services including advertising intelligence, TGI (Target Group Index), SRDS and Kantar CMAG, with a brief to further develop these businesses. In addition, Bhatia will drive the development of Kantar Media’s digital business both organically and via acquisition.
Commenting on the appointment Andy Brown, Global CEO and Chairman of Kantar Media said, "We are very excited to have Manish join us at such an important stage in the development of Kantar Media, as we seek to provide more holistic solutions for clients making the transition from traditional to digital."
Bhatia said, "I see this as an opportunity to use my experience across both digital and traditional media and to expand the North American business in line with the rest of Kantar Media’s successful global portfolio."
Bhatia will join the Global Board of Kantar Media and will also work closely with the other Kantar assets in the US, such as Kantar Millward Brown, Kantar TNS and Kantar Worldpanel Shopcom.
About Kantar Media
Kantar Media is a global leader in media intelligence, providing clients with the data they need to make informed decisions on all aspects of media measurement, monitoring and selection. Part of Kantar, the data investment management arm of WPP, Kantar Media provides the most comprehensive and accurate intelligence on media consumption, performance and value.