4 ways consumers use smartphones for health information
Nearly 92 million adults own a smartphone and about half of these owners (45.7 million) use their phones to look up health and wellness information.
Slightly over 32 million adults currently own a tablet with 59% (19 million) of them looking up healthcare information on their tablets in the past month.
How are these digital health information seekers using their devices?
- Most of them are looking up symptoms they’re experiencing
- About 1 in 3 are looking up drug information while at the doctor or pharmacy
- Close to half are monitoring exercise or calories
Will tablets and smartphones replace the PC/laptop?
- Almost 3 out of 4 people of these “health info seekers” use their mobile device to look up health and wellness information while they’re at home.
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