Super Sunday of Sport
This Sunday treated us to an incredible day of sport in the UK. There was The British Grand Prix at Silverstone, the Wimbledon final between two of the greatest tennis players ever and a nail-biting game of cricket at Lords in The Cricket World Cup Final. Each event made history – Lewis Hamilton won his 6th British GP, the most in history, England won their first ever Cricket World Cup and Djokovic beat Federer in the longest ever Wimbledon singles final (almost 5 hours). We look at the online news coverage of all 3 events.
Using our Live Search data, part of our Reputation Intelligence offering, which looks back at 12 months of historical online news articles, we can see how the online media built up to and reacted to each event.
Djokovic overcame Federer, taking 4 hours and 57 minutes to do so after an incredibly close match. Looking at a 24-hour period from 10.30am on Sunday to 10.30am on Monday morning, there were 1,206 articles posted online mentioning ‘Wimbledon’, with 939 of them coming on Sunday 14th July as media outlets reacted instantly after the match.
In a memorable and exciting race, Hamilton had to fight hard against team mate Valtteri Bottas to win his 6th British GP after starting the race in 2nd position. With plenty of talking points throughout, including a crash between Sebastian Vettel and Max Verstappen, the race inspired 742 online articles between 10.30am on Sunday to 10.30am on Monday, 632 of which came on the Sunday.
Cricket World Cup
Ben Stokes cemented his place in Cricket history after spearheading a win which looked impossible as England approached the final overs. A draw meant the match went to a super over with young star Jofra Archer stepping up to provide the goods on a bowling front. An intense final ball finished with England winning their first ever Cricket World Cup. The match between England and New Zealand prompted 970 articles between the 24-hour period of 10.30am on Sunday to 10.30am on Monday, 621 of these were posted on the Sunday.
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