SportScope: Media Insights into Sports Fans Around the World
Covering 40+ markets, Global SportScope is a harmonised data set that delivers the insights you need to understand the impact and power of sports teams and franchises, related brands, rights holders and sports competitions.
With rich insights on fan engagement, content consumption and brand power, you can build an effective strategy, make smart investment decisions, grow your fanbase, and strengthen your position in the competitive sports landscape.
A semi-syndicated approach lets clients use custom questions and maximise relevance, efficiency and appropriateness.
Our online survey is in 40+ markets, providing sports attitudes and behaviours from a representative sample of adults.
Data & delivery
SportScope data is accessed via our Choices platform, which allows you to perform analysis and run reports on demand.