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Co-viewing: who is really in front of the screen?

How can broadcasters and advertisers harness co-viewing to maximise the impact of their strategies? Evgenia Molchina and Laurence Chausson explore these themes further and assess the role of panels in delivering people-based measurement to understand the full viewing picture

1 March, 2024

Kantar Media announces retirement of Manuel Daehler as Managing Director, Switzerland and welcomes Annette Dielmann as successor

Kantar Media bids farewell to Manuel Daehler who retires from his role today after eight years as Managing Director in Switzerland and welcomes Annette Dielmann as a successor

29 February, 2024

Privacy Enhancing Technologies and the challenges of mass adoption

Despite their promise, PETs face multiple challenges - not least the issue of scalability, writes Andrew Bradford

28 February, 2024

Netflix signs up to Kantar Media’s audience measurement to unlock new insights in Spain

Kantar Media announces that Netflix has joined its client portfolio in Spain and subscribed to Cross-Platform View

27 February, 2024

Understanding BBC audiences to amplify impact across platforms

The BBC needed data and insights around viewing behaviours, to maximise the reach of specific programmes on both live and on-demand channels.

24 February, 2024