News and Resources
News
Kantar Media renews Radio Audience Measurement currency in Philippines
Kantar Media has been commissioned by the Association of Philippine Broadcasters (KBP – Kapisanan ng mga Brodkaster ng Pilipinas) to conduct a series of radio surveys to serve as the currency for radio audience measurement. This latest win represents the 10th consecutive year that Kantar Media has partnered with the KBP
12 April, 2023
Data Insights
Consumer drinking trends
Under half of adults today claim to drink once a week or more
7 April, 2023
Opinion
The Romance lives on: Content and Advertising are more intertwined than ever before
As the video media landscape continues to change, so does the relationship between content and advertising. While at some point we may have thought we were about to witness a divorce between the two, it looks like the romance is back on. What exactly rekindled the flame?
20 March, 2023
Opinion
An echo from the past
Our industry finds itself on the cusp of an inflection point with the VOD businesses that disrupted the linear TV model now diversifying their operations. Interestingly, this is a familiar pattern we can trace back in time - offering a fascinating glimpse of what might come next
6 March, 2023
Opinion
Watch: Overview of The Future Viewing Experience
Louise Ainsworth, CEO EMEA, Media Division at Kantar, shares the most business critical findings from Kantar’s seminal 2022 report, disclosing insights on content and delivery, viewer behaviour, advertising and data
6 March, 2023