News
H.I.G. Capital Completes Acquisition of Kantar Media
H.I.G. Capital (“H.I.G.”), a leading global alternative investment firm with $70 billion of capital under management, is pleased to announce that one of its affiliates has completed the acquisition of Kantar Media from the Kantar Group.
4 August, 2025
Opinion
Sharper resolution: using machine-learning to measure audiences in high definition
By matching device-level data with the strength of machine-learning, Kantar Media is able to fully leverage panels to understand who is watching content at census level. It’s unlocking the full power of people-based measurement, writes Emiliano Cancellieri.
29 July, 2025