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Kantar and SINOMONITOR

Kantar and SINOMONITOR announce strategic partnership to improve access to TGI consumer insight data

Kantar and SINOMONITOR today jointly announce a new data sharing partnership, aimed at helping their respective clients better understand their growth markets

20 July, 2022

Front cover The Future Viewing Experience

Significant opportunities amid the complexity

Revealing the trends and behaviours redefining the viewing landscape

30 June, 2022

Front cover The Future Viewing Experience

Significant opportunities amid the complexity

Revealing the trends and behaviours redefining the viewing landscape

30 June, 2022

Cross media planner

Kantar announces the launch of Brazil’s industry-wide cross-media planning initiative

Industry consultation will seek to deliver de-duplicated, unified audience metrics, enabling advertisers to optimise campaigns across all viewing forms, platforms, and devices

8 June, 2022

seizing the opportunities

All change: seizing the opportunities for audience measurement in a post-cookie world?

Audience measurement is ready for the challenges of a post-cookie world – but concerted effort is needed to rearchitect data systems and maintain trust with clients and consumers

17 March, 2022