How Wavemaker used TGI Audience Activation to boost programmatic campaigns for a Nordic bank
Agency Wavemaker sought to enhance the programmatic campaign activity of its Nordic bank client in a privacy-safe way without relying on third-party cookies
18 January, 2024
Data Insights
Consumers in Ireland are increasingly unhappy with their health
As many consumers make new year’s resolutions to be more healthy, we explore how adults in Ireland today feel about their health and how this is evolving
15 January, 2024
Data Insights
Engagement with advertising on TV and video subscription services
Cost leads reasons of cancelling TV and video subscriptions
12 January, 2024
Reports
Beyond Age
Boosting marketing effectiveness with a new understanding of age-based profiling – our latest report, powered by TGI data
9 January, 2024
Reports
Beyond Bias
Break free from stereotypes and boost your marketing impact – our latest guide for marketers, powered by TGI data