Data Insights
Consumers in Ireland are increasingly unhappy with their health
As many consumers make new year’s resolutions to be more healthy, we explore how adults in Ireland today feel about their health and how this is evolving
15 January, 2024
Data Insights
Engagement with advertising on TV and video subscription services
Cost leads reasons of cancelling TV and video subscriptions
12 January, 2024
Reports
Beyond Age
Boosting marketing effectiveness with a new understanding of age-based profiling – our latest report, powered by TGI data
9 January, 2024
Reports
Beyond Bias
Break free from stereotypes and boost your marketing impact – our latest guide for marketers, powered by TGI data
8 January, 2024
Opinion
Businesses will need a complete picture for 2024
In the modern business landscape, where data is at our fingertips and change is all around us, companies are constantly presented with a dichotomy: aligning strategies with overarching, macro trends while ensuring the granularity of understanding at the micro level
13 December, 2023